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	<title>Digital Acumen</title>
	<link>http://www.digitalacumen.co.uk</link>
	<description>Driving Business Forward</description>
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		<title>New Or Used Car: What&#8217;s the Best Deal?</title>
		<description><![CDATA[Shortages in good quality used car stock will increase demand, raising the value and thereby narrowing the financial benefit of buying a low-mileage used car.]]></description>
		<link>http://www.digitalacumen.co.uk/new-or-used-car-whats-the-best-deal/</link>
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		<title>Inside the Mind of The Internet Car Buyer</title>
		<description><![CDATA[For many car dealers, one of the sea-changes of the last ten years or so is the emergence of the Internet Car Buyer&#8230; not just the one who researches online, but the one who goes on to fulfil and complete on a sale, often without visiting the showroom. Of course, it&#8217;s been said that there [...]]]></description>
		<link>http://www.digitalacumen.co.uk/inside-the-mind-of-the-internet-car-buyer/</link>
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		<title>What is the Benefit of Green Motoring?</title>
		<description><![CDATA[What is 'Green' Motoring? Will it work in the UK industry.]]></description>
		<link>http://www.digitalacumen.co.uk/what-is-the-cost-of-green-motoring/</link>
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		<title>Toyotas Are Reliable &#8211; If You Recall?</title>
		<description><![CDATA[Recall, Which Recall? When it comes to vehicle recalls Toyota apparently have dominated the headlines in the early part of 2010. What is less apparent is that recalls are far from unusual in the motor industry with manufacturers regularly carrying out recall work on vehicles in the national vehicle parc. Most of these are kept [...]]]></description>
		<link>http://www.digitalacumen.co.uk/toyotas-are-reliable-if-you-recall/</link>
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		<title>What Will 2010 Bring For New Car Sales?</title>
		<description><![CDATA[In October and November the new car market recorded record year on year rises in New Car sales in the UK. So, we all should be really happy, shouldn&#8217;t we? All seems superficially rosy, yet Digital Acumen is predicting a tough year for Franchised Car Dealers in 2010. Here are some good reasons why&#8230; The [...]]]></description>
		<link>http://www.digitalacumen.co.uk/what-will-2010-bring-for-new-car-sales/</link>
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		<title>Motorists to be Hit With VAT Increase on New Cars</title>
		<description><![CDATA[Car buyers who don’t order their new cars in the next couple of weeks will be hundreds of pounds worse off as they sleepwalk into the VAT increase. With average delivery times stretching to two months, new cars that are not ordered within weeks are likely to be handed over and paid for after the [...]]]></description>
		<link>http://www.digitalacumen.co.uk/motorists-to-be-hit-with-vat-increase-on-new-cars/</link>
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		<title>Why CarQuake Matters &#8211; The Story of a Car Purchase&#8230;</title>
		<description><![CDATA[Though most think that CarQuake is all about the price, something we pride ourselves in is the service offered by our dealers. When we claim that we offer the easiest way to buy a new car, what we mean by this is both a good price AND a good service. Recently, one of our staff [...]]]></description>
		<link>http://www.digitalacumen.co.uk/why-carquake-matters-the-story-of-a-car-purchase/</link>
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		<title>Car Scrappage Scheme&#8230; The Real Story??</title>
		<description><![CDATA[Is It Working? Being at the sharp end of new car sales, we have been watching the unfolding scrappage scheme with interest. The &#8216;PR&#8217; is that the scrappage scheme is brilliant for all concerned but, from what we can tell, it is hardly that, is tailing off rapidly and both customers and dealers are not [...]]]></description>
		<link>http://www.digitalacumen.co.uk/car-scrappage-scheme/</link>
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		<title>PageRank In the Automotive World&#8230;</title>
		<description><![CDATA[It&#8217;s one of those things that you watch and, whilst it doesn&#8217;t mean absolute success or failure, it&#8217;s rather like a barometer or a thermometer &#8211; it is a measure of popularity. We often get asked &#8216;how do people find CarQuake&#8217; and whilst we can point them to searches like Best Car Deals, New Cars [...]]]></description>
		<link>http://www.digitalacumen.co.uk/pagerank-in-the-automotive-world/</link>
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		<title>The 5 Biggest Dealer Website Mistakes</title>
		<description><![CDATA[As a marketing supplier to a number of franchised car dealers, as well as the operator of the hugely successful new car sales website &#8216;CarQuake&#8217; &#8211; we&#8217;ve compiled our &#8216;top 5&#8242; mistakes that Car Dealers make in their websites. 1. They Focus Too Much on &#8216;Cheap&#8217; There is a large difference between &#8216;cheap&#8217; and &#8216;value&#8217; [...]]]></description>
		<link>http://www.digitalacumen.co.uk/the-5-biggest-dealer-website-mistakes/</link>
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